Bahia Bike Apparts
Logo Design & Visual Identity
Overview
Visual Identity & Website Design
Bahia Bike Apparts is an innovative accommodation concept in the heart of Marrakech’s historic medina, just steps from the famous Bahia Palace. Combining the charm of traditional Moroccan interiors with the comfort of two modern, fully equipped apartments, it offers travelers a unique stay in the Red City. What sets Bahia Bike Apparts apart is its eco-friendly approach: guests enjoy complimentary bicycles for a sustainable, active, and healthy way to explore Marrakech’s vibrant streets, markets, and monuments.
Bahia Bike Appart Logo
Visual exploration of the first concept
The Project
The logo and website were designed to reflect this distinctive blend of Moroccan hospitality and sustainable tourism. The visual identity fuses tradition and modernity, symbolizing both the authenticity of the medina and the dynamic energy of cycling in Marrakech. The website was crafted with travelers in mind—offering smooth, inspiring, and intuitive navigation—inviting visitors to step into the warm, original, and eco-conscious world of Bahia Bike Apparts from their very first click.
Decorative object in both apartments, forming the basis of the logo concept
Decorative plaster patterns
The final logo concept
Logo on signage
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